These days, digital marketing campaigns are what every business notices. Website design, social media management, search engine optimization, automation, graphic design, content generation, programming, and many other skills and expertise are required for this form of marketing.

Many students take digital marketing courses after the 12th to gain knowledge in various areas, including electronic mail marketing, content promotion, mobile marketing, digital campaigns, and more. After high school, the digital marketing curriculum is intended to lead to some sort of post-secondary credentialing.

What is Digital Marketing?

Any form of promotion that employs the utilization of electronic devices can be used by trained marketers to disseminate advertising messages and track their effectiveness along the customer’s path to purchase. Generally speaking, when people talk about “digital marketing,” they mean campaigns that are displayed on digital devices like computers, phones, tablets, etc. 

It can come in various formats, such as videos, banners, search engine marketing, paid social ads, and social network posts. The term “traditional marketing” is typically used to describe methods like magazine ads, billboards, and direct mail, which are sometimes contrasted with digital marketing. Strangely, when people think of “conventional marketing,” they always think of TV.

But is this the reality? To learn about digital marketing in-depth, you can join the multiple courses provided by MCTA. 

Am I Eligible for Digital Marketing Course After 12th?

• You can join the programs if you have passed your senior secondary school test.
• Not many people get accepted into digital marketing courses through that door.
• An annual digital marketing plan can cost anything from INR 6,000 to INR 1,00,000.

Skill Required for Digital Marketing Course After 12th?

After completing the Digital Marketing course after the 12th, a candidate for the role of digital marketing manager will be prepared to create and oversee effective online marketing campaigns. Candidate must have the ability to effectively lead a team through any digital marketing activity. People skills will be useful in addition to leadership abilities.

• Depending on the size of one’s company, one may be responsible for handling the majority of web marketing tasks on one’s own, or one may focus on strategies and planning while outsourcing most of the execution to the employees.
• Candidates should be eager to create original content, have experience creating an editorial calendar, and know how to implement a system to identify and correct content issues.
• Students who wish to enroll in a digital marketing course are expected to meet the admissions requirements set forth by the institute.
• To enroll in college, students need to have completed at least 10 years of schooling and must have a diploma from an accredited high school or the international equivalent to show proof of eligibility for enrollment. Applicants must have earned this credential in any academic discipline.

How Can You Select the Most Effective Digital Marketing Course After the 12th?

After high school, interested students have three years to participate in a bachelor’s degree program in digital marketing at the undergraduate level. It’s also possible to get shorter- or longer-term credentials, such as a certificate in six months or a diploma in a year. Courses in digital marketing are increasingly popular among educational institutions.

Many students face the challenge of deciding which of these courses is the greatest fit for them after learning about the many available specialties and goals. Based on your skills, there is various digital marketing course after the 12th that you can choose for your future.

• Art of Marketing to Influencers
• Social Media Marketing
• Email Marketing
• Web Analytics
• Content Marketing
• Website Management
• Search Engine Optimization

It’s no surprise that digital marketing in India has experienced similar growth and success because of the country’s dynamic culture. The interest in digital marketing research is growing daily. The course is being taught, and the students are learning and enjoying the hands-on experience it provides. 

In India, educators are shifting the goalposts to help pupils develop their potential. The number of people taking SEO and digital marketing courses in India has risen dramatically over the past few years, and the content of these courses is truly astounding.

Scope of Digital Marketing Course After 12th

Every young business needs a savvy digital marketer to help it expand and strengthen its advertising strategies, as digital marketing is a very recent and cutting-edge marketing method. There is a significant demand for digital marketing specialists at a wide range of multinational corporations and government agencies. Just how much does a typical digital marketer in India make? A digital marketer in India may expect to earn anywhere between INR 5.4 LPA to INR 8 LPA annually.

The rate of digitalization in India increased by 36% between 2021 and 2022. The rise of the digital or online marketplace has resulted in a proliferation of startup businesses. Experts in digital marketing are in high demand as companies seek to boost sales and build their brands online.

Expected Salary After Digital Marketing Course

In India, a digital marketing professional may expect to make anywhere from Rs 12,000 to Rs 22,000. A digital marketer’s base compensation might range from one year to the next and from one specialty to the next. The field of digital marketing is vast, encompassing a wide range of subfields such as social media, search engine optimization, paid advertising, email marketing, and many more. Indeed, a career in digital marketing can earn you between INR 5.4 LPA and 8 LPA per year.

Choose MCTA to help build your career for the present world market scenario. Check out our Digital Marketing Courses.