Digital Marketing Institute in Mumbai - Executive Program image

Digital Marketing Institute In Mumbai

  • 60 Hours of Intensive Classroom Training
  • 7 Core Modules Covered in Digital Marketing
  • Practical Training on Live Projects
  • 3 Industry Recognized Certifications
  • Hands-On Training on 10+ Digital Marketing Tools
  • Internships & 100% Placement Assistance
  • Access to Free Workshops Conducted Throughout the Year
  • 6 Months Free Access to Placements Portal

Modules Covered

Below are the 7 core modules that we cover under Executive Program in Digital Marketing.

In this module, you will master on various tools and techniques involved in creating your website from scratch & getting it appeared in the top positions of search engines.

In this module you can learn:

  • Introduction to SEO
  • On-page SEO
  • Off-page SEO
  • Hands on Practical on Top SEO tools
  • WordPress Website Planning
  • WordPress Website Creation
  • WordPress Blog Management

Download the detailed syllabus here.

Here you learn everything about Google Analytics & Webmaster Tools to analyse some interesting statistics on your website performance.

In this module you can learn :

  • Introduction to Google Analytics
  • How to set up Google Analytics
  • Admin Panel Navigation
  • Understanding GA Layout
  • Key Performance Metrics
  • Audience, Acquisition, Behavior & Conversion Report

Download the detailed syllabus here.

Learn how to successfully run paid campaigns using Google Adwords including PPC campaigns, Remarketing, Video Ads, Shopping Ads, Gmail Ads & many more.

In this module you can learn :

  • Google AdWords for Beginner, Intermediate & Advance Level
  • Account Set Up & Campaign Creation
  • Keyword Research, Evaluation & Short listing
  • Quality Score & Ad Performance Tracking
  • Video Advertising
  • PPC Ads, Display Ads, Shopping Ads etc.
  • Remarketing & more

Download the detailed syllabus here.

In this module, we cover all the key elements involved in Mobile Marketing such as SMS marketing, Advertisement on mobile applications, Push notifications etc.

In this module you can learn :

  • Fundamentals of Mobile Marketing
  • Importance of mobile friendly website and content
  • Push notifications
  • In-app notifications
  • App building and monetization
  • App Store Optimization & more.

Download the detailed syllabus here.

This comprehensive module covers both organic and paid marketing across social media platforms including Facebook, Instagram, LinkedIn, Twitter, YouTube, Blogging and many more.

In this module you can learn :

  • Basics of Social Media Marketing
  • Content Creation
  • Account Set-Up & Usage tips
  • Facebook, Twitter, LinkedIn & YouTube Advertising
  • Social Media Automation
  • Online Reputation Management (ORM)

Download the detailed syllabus here.

Master on all the best practices of email marketing including mailers, strategy, email software, reports & analytics in Email Marketing.

In this module you can learn :

  • Importance & Benefits of Email Marketing
  • Creating an effective email marketing strategy
  • Designing engaging content for mailers
  • Campaign Set Up & Report Generation
  • Email Personalisation
  • Email Scheduling
  • Generating & Analysing Email Campaign Reports
  • SPAM Detection

Download the detailed syllabus here.

Nowadays customers are getting more comfortable with communication via live chat. In this module, you will learn about how to generate revenue for your business using Whatsapp and Chatbots.

In this module you can learn :

  • Getting started with chatbots
  • Lead Generation through chatbots
  • Integrating chatbots with website
  • Tracking visitors through GA
  • Visitor engagement
  • Webchat Analytics & more.

Download the detailed syllabus here.

Get Hands-on Practical Training On Following Tools

 

Pay Just INR 7,000 & Get Started with Master Program in Digital Marketing.

Rest Pay in 6 Easy Installments with our 0 Cost EMI Financial Assistance Program

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