Digital Marketing Institute in Mumbai - Executive Program image

Executive Program in Digital Marketing

  • 76+ hours of practical based training
  • Hands-On Training on 14+ Digital Tools
  • 100% Placement Assistance
  • 3.5 Months
  • 14+ Core Modules Covered in Digital Marketing
  • 3 Industry Recognized Certifications
  • Both online + classroom sessions available
  • Access to E-learning platform
  • Interview Skill Workshop
  • 1-Year Access to Placement Portal

Modules Covered

"Learn how toLearn Microsoft Office basics in this concise course module for productivity success."

In this module you can learn:

  • Text Basics
  • Formatting Text
  • Tables
  • Quick Access Toolbar
  • Inserting Illustrations
  • Proofing Features
  • File Conversions
  • Layout settings
  • Basic Formulas

Discover the Foundations of Digital Marketing in this introductory course module for online marketing success.

In this module you can learn:

  • What is Digital Marketing
  • Advantages of Digital Marketing
  • Difference Between Traditional and Digital Marketing
  • Understanding each component in Digital Marketing
  • Key Performance Indicators in Digital Marketing
  • Career Opportunities in Digital Marketing
Learn how to create your own website for business and how to create & manage your blog with keyword rich content to increase your exposure and rankings.

In this module you can learn:

  • Introduction to Domain, Hosting & CMS
  • Understanding the dashboard
  • Publishing content on the website
  • Adding structure to the website
  • How to convert Website Traffic to Leads or Social Media Followers
  • Adding a Carousel to the website
  • Techniques to organise content
  • Generate User Access to the website
  • Blog Management
Learn the easy, visual and code-free way to build a beautiful & effective landing page in WordPress using Elementor.

In this module you can learn:

  • What is Page Builder
  • Installing Elementor
  • Using elementor to design landing page
In this module, you will master on various tools and techniques involved in getting your website appear in the top positions of search engines.

In this module you can learn:

  • Website, SEO Competition & Ranking Analysis
  • Keyword Research & Optimization
  • On Page Optimization
  • Off Page Optimization
  • Landing Page Optimization
  • Mobile SEO & more.
Here you will learn everything about Google Analytics & Tag Manager to analyse some interesting statistics on your website performance.

In this module you can learn.

  • Introduction to GTM
  • Setting Up Google Tags
  • Introduction to Google Analytics
  • Setting Up Google Analytics
  • Admin Panel Navigation
  • Google Analytics Layout
  • Key Performance Metrics In Google Analytics
  • Audience Report
  • Acquisition Report
  • Behavior Report
  • Conversion Report
Learn how to successfully run paid campaigns using Google Adwords including PPC campaigns, Remarketing, Video Ads, Shopping Ads, Gmail Ads & many more.

In this module you can learn:

  • Level 1 : Google AdWords for Beginners
  • Level 2: Google Adwords Intermediate Level Creating PPC Ad Campaigns
  • Level 3 : Google AdWords Advance Level
Ad servers play a significant role in earning from display ads. It is the backbone of the ad serving process which includes performance reporting. Learn morein detail about the functioning of Display ad servers.

In this module you can learn:

  • Creating goggle adsense account
  • Creating ad units
  • Using block control
  • Using reports
  • How to check payment information
  • Introduction to Ad servers
  • Exploring Ad server practically
Polish your content marketing skills and master it by using different Content creation tools.

In this module you can learn:

  • Architecture of content
  • Forms of content
  • Main pillars of content
  • Basic editing of images , infographics
  • Infographics
  • Animated walk – through videos
Learn graphic design with Canva and Adobe Express. Develop stunning visuals and enhance your design skills in this comprehensive course module.

In this module you can learn:

  • Selecting a Template
  • Editing a Template
  • Adding Text
  • Using Fonts, Colors and More
  • Uploading a picture
  • Adding photos
  • Adding Elements
This comprehensive module covers both organic and paid marketing across social media platforms including Facebook, Instagram, LinkedIn, Twitter, and many more.

In this module you can learn:

  • Social Media Marketing Overview
  • Introduction To Facebook Page
  • Introduction To Facebook Ads Manager
  • Introduction To Facebook Business Manager
  • FB Advertising
  • Twitter Advertising
  • LinkedIn Advertising
Learn how to create, publish & bulk schedule your post on social media using automated tools.

In this module you can learn:

  • Introduction to Hootsuite
  • Linking social media platforms to Hootsuite
  • Posting simultaneously on multiple social media
  • Understanding tabs & streams
  • Technique for social listening
In ORM module you will learn how to manage business reviews and build a positive image of your brand.

In this module you can learn:

  • Introduction to Online Reputation Management
  • Crisis Management
  • Brand Protection
  • Setting Brand Alerts
  • Reputation Management with YouTube
  • Social Listening
Master on all the best practices of email marketing including mailers, strategy email software, reports & analytics in email Marketing. Along with it you will Learn how to generate revenue for your business using chat bots.

In this module you can learn:

  • Importance & Benefits of Email Marketing
  • Email Marketing Facts & Metrics
  • Creating an effective email marketing strategy
  • Designing engaging content for mailers
  • Campaign Set Up & Report Generation
  • ROI Strategy & more.
  • Getting started with chatbots
  • Lead Generation through chatbots
  • Integrating chatbots with website
  • Tracking visitors through GA
  • Visitor engagement
  • Webchat Analytics & more.

Why Choose MCTA as your Digital Marketing Institute In Mumbai

MCTA is an ISO certified Digital Marketing Institute in Mumbai which offers Full stack Digital marketing Program along with other certifications courses in digital marketing in Mumbai and Navi Mumbai.

At MCTA we have the best experienced industry faculty for our Digital Marketing Institute in Mumbai and Navi Mumbai who impart the best of services with advanced curriculum, live projects and Industry case studies in each of its session.

We offer Classroom training and till date we have trained 20,000+ students in last 8 years. our classroom sessions are very interactive and everyone is free to come up with doubts encountered while learning. In our Executive Program we provide 76+ hours of intensive classroom training and cover 14+ core modules.

Our Syllabus is designed in such a manner that more focus is given on PRACTICAL training. We at MCTA believe in providing quality education to our students which is practical driven wherein students learn by creating their own campaigns and making their campaign live.

A typical MCTA Digital Marketing classroom training session follows this concept

So if you want to pursue your career in Digital Marketing than look no further. To be the best, Come and Join the best..!!

You can attend demo lecture at any of our MCTA center and decide whether we make up to your expectations or not. We guarantee that we won't disappoint you.

Certifications In Digital Marketing Course Executive Program

In our Executive Program we provide 3 certifications, two from Google and one from MCTA.

  • Google Adwords Search Certification
  • Google Adwords Display Display Certification
  • MCTA Certification
Executive Program in Digital Marketing Course Certificates Image

Hands-on Practical Training On Digital Marketing Tools

  • Digital Marketing Course in Mumbai Google Seach Console Logo
  • Digital Marketing Course in Mumbai Uber Suggest Logo
  • Digital Marketing Course in Mumbai Google Keyword Planner Logo
  • Digital Marketing Course in Mumbai Google Keyword Planner Logo
  • Digital Marketing Course in Mumbai Schema.org Logo
  • Digital Marketing Course in Mumbai hallanalytical Logo
  • Digital Marketing Course in Mumbai Web Code Tools Logo
  • Digital Marketing Course in Mumbai SEM Rush Logo
  • Digital Marketing Course in Mumbai Similar Web  Logo
  • Digital Marketing Course in Mumbai SEO Quake Logo
  • Digital Marketing Course in Mumbai MailchimpLogo
  • Digital Marketing Course in Mumbai Youtube Advertising Logo
  • Digital Marketing Course in Mumbai Google Merchant Center Logo
  • Digital Marketing Course in Mumbai FB Business Manager Logo
  • Digital Marketing Course in Mumbai Hootsuite Logo
  • Digital Marketing Course in Mumbai Google Alerts Logo
  • Digital Marketing Course in Mumbai SEO Review Tools Logo
  • Digital Marketing Course in Mumbai SEO Review Tools Logo
  • Digital Marketing Course in Mumbai Buzz Sumo Logo
  • Digital Marketing Course in Mumbai Google Analytics Logo
  • Digital Marketing Course in Mumbai Active Campaign Logo
  • Digital Marketing Course in Mumbai Wordpress Logo
  • Digital Marketing Course in Mumbai Woo Commerce Logo
  • Digital Marketing Course in Mumbai Amazon Associate Logo
  • Digital Marketing Course in Mumbai Fan page karma Logo
  • Digital Marketing Course in Mumbai Canva Logo
  • Digital Marketing Course in Mumbai Piktochart Logo
  • Digital Marketing Course in Mumbai Biteable Logo
  • Digital Marketing Course in Mumbai Pixabay Logo
  • Digital Marketing Course in Mumbai Pexels Logo
  • Digital Marketing Course in Mumbai Freepik Logo
  • Digital Marketing Course in Mumbai Twitter Logo
  • Digital Marketing Course in Mumbai Post Affiliate Pro Logo

Actual Classroom Videos Of Digital Marketing Training Institute In Mumbai

Check out our training sessions across all our branches in Mumbai.

Digital Marketing Institute In Mumbai With 100% Placement Assistance

Its rightly said that Actions speak louder than words...!! When we say we provide 100% placement Assistance we actually mean it. You can check offer letters of our placed students in any of our MCTA training centers across Mumbai.

Unlike other Digital Marketing Institutes in Mumbai, we have a separate HR and Placement team who is working very hard to place all its students in top notch companies and Digital Marketing agencies in Mumbai. All our students have access to more than 100+ jobs on our MCTA job portal.

Here are some of the companies where our students have been placed.

Placed Students

Student Testimonials

Our alumni sharing their learning experience at MCTA

Some Frequently Asked Questions About Digital Marketing Course Training At MCTA Mumbai

There are multiple options available for freshers post-Digial Marketing Training. One can start taking freelancing projects / can work with Digital Marketing Agency / Work with a corporate in their digital marketing department / Work as a Digital Marketing Trainer.
MCTA is a 5 year old institute and all its three centers are located exactly opposite to Andheri, Vashi ad Ghatkopar Railway Stations.
As such, there is no eligibility criteria. Students, working professionals, housewives, entrepreneurs, all can apply for the digital marketing courses.
At MCTA we provide 100% Placement Assistance. We have a dedicated Job portal where our students get access to 100 plus jobs. We have tie up with many top companies and digital agencies in Mumbai and Navi Mumbai.
Course fees depend upon the program you are opting. You can visit your nearest MCTA center & get in touch with our counselors to know more about the Program Fees.
All are students prepare their own website wherein they do SEO for the same and they work on many live projects in their Google Ads and social media sessions. As a result, they become confident and are capable enough to work independently. Not only this we offer certain complimentary courses on how to do Freelancing in Digital Marketing, client servicing, etc. We extend full support and guidance to our students who are planning to start there own business.
Once the students complete their exams, we at MCTA provide Google and Hubspot certification in addition to MCTA certification.
Yes, you can pay your fees in Installments. We have a Financial Assistance plan wherein we have a tie-up with a financial institution which provides loan at zero cost EMI.
All our students get to work on live campaigns during their Google ads and Social Media Sessions.
MCTA is undoubtedly the best digital marketing training institute in Mumbai and Navi Mumbai. We mean it what we say it. We at MCTA provide 100% practical training in all Digital marketing modules and not only this we have a placement record of 90%. Our separate HR and Placement team is Striving hard to place all its students in top-notch companies in Mumbai. 

Pay Just INR 7,500 & Get Started with Executive Program in Digital Marketing.

Rest Pay in 9 Easy Installments with our 0 Cost EMI Financial Assistance Program

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